Watsons brand social media
Розробити загальну SMM-стратегію бренду, планувати й реалізовувати digital-кампанії, розвинути напрямок Influence Marketing.
Watsons is a chain of cosmetics and household goods stores.
Our task was to create daily content for 4 social networks, integrate the functionality of social networks (locations, product catalog, loyalty system) into the brand’s digital systems, promotional content and audience growth.
In social networks, we published announcements of new products, discounts, raffles, life hacks and training on cosmetics, answers to customer questions.
category: products
category: discounts
category: reviews
category: watsons brand
category: contests and prize draws
category: surveys
interactive: product learning
