Original accessories
Для просування оригінальних аксесуарів Canon, зняли серію навчальних роликів за топ-продуктами: камерами, об’єктивами та розхідниками для принтерів.
We needed to show the benefits of original Canon accessories and consumables in short formats to keep the viewer’s interest and attention.
The characters in the video urge to buy genuine ink cartridges and teach how to distinguish between fakes. The guys and the girl explain why fake cartridges are unreliable and how to avoid making a mistake when buying original ones.
The videos also demonstrate the advantages of Canon lenses by filming a sleeping baby, a fast tiger, a food.